Title: Módne časopisy na Slovensku 1945–1989
(Fashion Magazines in Slovakia 1945 – 1989) – pdf
Abstract: This article represents the beginning of fashion journalism. Although fashion papers appeared in the Slovak magazine Dennica after 1908, we can speak about the beginnings of Slovak fashion journalism in the postwar period. In January 1949, the first Slovak fashion magazine Mariena was started. However, it was published for only one year, and in 1950 it was replaced by the magazine Móda – textil (Fashion – Textile). In 1961 it was renamed Naša móda (Our Fashion) and later in 1968 to Móda (Fashion). It became part of the editorial office and as well as a design studio, where after 1969 it began to implement its own models, published in the magazine. Magazine Móda have become interesting platforms for close cooperation of experts – editors, designers, photographers, and other technology professionals.
Author: ŠIDLÍKOVÁ, Zuzana
Publication order reference: Vysoká škola výtvarných umení, Centrum výskumu, Hviezdoslavovo námestie 18, 811 02 Bratislava, Slovak Republic, mail: sidlikova@vsvu.sk
Source: Studia Historica Nitriensia, year: 2015, vol.: 19, number: 2, pages: 274-278
Key words: Fashion; design; magazine; fashion photography; Vlasta Hegerová; Anna Bohatová;
Language: SLOVAK